The New AFFCU!
Today, we present to you a website with a new logo and colors. May 8, 2018 marked the first step in the credit union’s transformation from Air Force Federal Credit Union’s previous brand to the new brand, AFFCU.
In the coming weeks, you will start to see new looks and colors revealed in our branches. All AFFCU marketing collateral will also reflect our new GoAFFCU URL. You can reach us now at www.GoAFFCU.com.
We invite you to watch our new brand reveal video below:
Why are we releasing this new brand look? Well, because we are proud of our roots, and we want to showcase a look and feel to our members that best represents our heritage. Founded by airmen in 1952, this credit union has grown from 10 members to over 47,000. Over the years, we have incorporated other groups outside of the military into our credit union, as we proudly hold diversity and inclusiveness as an integral part of our mission and goals. We have expanded our field of membership in many ways over the years. We are a credit union that is open to accepting all of those individuals interested in joining our family, and we want our brand to reflect that.
What will not change are our core values. We will remain true to them by serving you and your family with Integrity, Service, and Excellence. This is a promise we make to you.
We thank you for entrusting us with your finances. We are committed to providing you the best products and services. We look forward to the journey ahead with you.
Welcome to the new AFFCU.